The keyword research is really a tedious process that takes a lot of time, but it should be an ongoing process and should be repeated at regular intervals. Look at the words and search terms by which people seek in the search engines.
Here are the few most important things to consider that you need, when you search for keywords:
Use The right keyword tools
Many "experts" will tell you that the keyword tool from Google is all you need. However, if you are a professional looking for keywords, then you should look for other tools as well. Highly recommended as are Wordtracker and Market Samurai.
Few good keyword research tools are given below :
Google Keyword Tool
SEO Book Keyword Suggestion Tool
Wordtracker
KeywordDiscovery
Market Samurai
Be Realistic While Choosing Keywords
If you are targeting a niche market with a lot of competition, then you should in order to be ranked well in the beginning use less competitive keywords. These keywords will give you good rankings faster.
Choose Most relevant Keywords
Make sure that the keywords for which you seek is really the highest relevance to your target. If you are an Internet service provider or sell a particular product, then the relevance of search is relatively easy to recognize as you want to sell a product or service.
Other types of targets and may require more detailed studies. For example, if you want to collect entries for magazine subscriptions, or to participate in fundraising activities then you have to do more research.
Competition Analysis
Use google analytics to Keep track of your visitors and the performance of your keywords.
View source code of the competitor's website & review their keywords. It will help you to gain more insight into what you need to include in your keywords list.
Here are the few most important things to consider that you need, when you search for keywords:
Use The right keyword tools
Many "experts" will tell you that the keyword tool from Google is all you need. However, if you are a professional looking for keywords, then you should look for other tools as well. Highly recommended as are Wordtracker and Market Samurai.
Few good keyword research tools are given below :
Google Keyword Tool
SEO Book Keyword Suggestion Tool
Wordtracker
KeywordDiscovery
Market Samurai
Be Realistic While Choosing Keywords
If you are targeting a niche market with a lot of competition, then you should in order to be ranked well in the beginning use less competitive keywords. These keywords will give you good rankings faster.
Choose Most relevant Keywords
Make sure that the keywords for which you seek is really the highest relevance to your target. If you are an Internet service provider or sell a particular product, then the relevance of search is relatively easy to recognize as you want to sell a product or service.
Other types of targets and may require more detailed studies. For example, if you want to collect entries for magazine subscriptions, or to participate in fundraising activities then you have to do more research.
Competition Analysis
Use google analytics to Keep track of your visitors and the performance of your keywords.
View source code of the competitor's website & review their keywords. It will help you to gain more insight into what you need to include in your keywords list.
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